Archive for November, 2008
Everyone who does business on the Internet should be interested in marketing their web site thru the use of advertising. But isn’t marketing and advertising synonymous? Aren’t the results the same, should it matter if you market or advertise as long as you make the sale? I believe there is a fair amount of confusion about the terms, but in practice marketing and advertising are as diverse as night and day where but both parts work together: i.e. 24 hours.
When you think of advertising, you generally think of paid messages, generic announcements and suggestive communications played with repetition and catchy slogans, filled with buzz words. When it comes right down to it, you’re only advertising to get the sale.
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How to Bring In More Sales
From Your Customer Database
With Permission-Based Email Marketing Campaigns
Everyone knows it is always easier to sell to your existing customers than to your potential customers. However, existing customer relationships may not automatically translate into increased sales without effective regular communications, i.e. constant contact, between you and your customers. Dundee Internet Services knows how to build ongoing relationships with your customers that will help you pull in the orders. Here’s how:
Use the most effective customizable and analytical program available.
Apply ethical and sound marketing principles to ensure the greatest success of your email marketing campaigns.
Connect with your customers to make them feel valued.y
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